There are several types of clients event planners work with. Below are only a few that seem to pop up more than often. The Referral Some referrals may have never worked on an event before, so take the time to walk them through the process. These types of clients may have worked previously with other [...]
Clients, vendors, staff and venues usually work to try and make our jobs easier, but on occasion, they can unfortunately make things much more challenging. During this exciting career there are many things we get to hear and see, some crazier than others, but there are a few things that we can all agree we [...]
Loyalty is something all event planners strive for when it comes to recurring events. It takes less marketing dollars to reach return attendees and a good loyal attendee will often do some of your marketing for you through word-of-mouth referrals. No matter how popular your event, you can expect about 10% of attendees won’t return [...]
Here's what's happening in and around the GTA on Canada Day Weekend! Toronto Ribfest - Food and Music Festival June 30 to July 3, 2016 The Ribfest Food and Music Festival committee and Rotary Etobicoke invite you to Kick Off Canadian Summer with Toronto Ribfest. Enjoy fabulous food, attractions your whole family can enjoy, great music, [...]
Snapchat has been seen as the social media for kids because of the rapid early adoption rate for teens. Of course teens embraced it, the app seems uniquely built for them. Living in the now and not dwelling on the past is a user behavior of teenagers and a fundamental of Snapchat. If you ask [...]
Once you admit the stress that comes with the job of event planning, you are able to positively address and manage the it, preventing burnout. Below are a few ways to help keep you balanced, relaxed and motivated. Give Yourself Permission To Relax As an admitted workaholic and perfectionist, it’s difficult for me to accept [...]
Whether you’re trying to reach a broader audience, cut costs, raise revenue or repurpose event content, virtual events can be a great way to bring people together, while keeping overheads low. And with so many recent advances in virtual event platforms and supporting technologies – right now is the best time to bring virtual events [...]
These tips will set you up to increase your productivity, do away with wasted time and seemingly put more hours back into your day. Develop Positive Routines Try to developing positive habits and abide by a schedule when you can. Even small things like returning messages during set hours in the day, will free up [...]
How do you ensure you’re always up-to-date on the latest and greatest event venues? How do you earn and justify the “professional” appellation that’s part and parcel of being an event professional? Here are some tips for finding the perfect venue! Accept You Don’t Know Everything The first step to perfect venue knowledge is, paradoxically, to [...]
How do you host a pop-up event and what should you know about these unique occurrences? Here are 10 things to think about if you’re considering this fast-growing trend. Pop-ups Are as Varied as Traditional Events Offering pop-up events is as broad as saying you plan parties or conferences. There are pop-up dining events (that [...]
